Another interesting follow up to the previous story published on the obesity epidemic currently plaguing the world. This story is another follow up on issues being raised and studies being presented at the European Congress on Obesity. The study shows that Calories are one of the main reasons behind this epidemic as many US foods such as Big Macs and Coca-Cola are consumed too much by obese people. The journalist uses these facts to provide a strong message that people need to change dieting habits to fight obesity and that exercise does not do everything. This article was published in The Australian (sourced from wire services in this case The Times an English Newspaper) and around the world many media outlets focused on this particular issue. Hopefully it helps raise awareness on the issue of obesity.

The Calories Fest
Calories culprit in bigger picture
The Times
Sam Lister | May 11, 2009
OVEREATING rather than more sedentary living is almost entirely to blame for the rise in obesity in the developed world, according to research.
A study of the US obesity “epidemic” – a precursor of world dietary trends – suggests there has not been any significant reduction in levels of exercise in the past 30 years. It concludes that the surge in obesity is a result of excessive calories.
Researchers at the World Health Organisation Collaborating Centre for Obesity Prevention, at Deakin University in Victoria, said the findings would be reflected in other industrialised countries. WHO estimates that in 2005, about 1.6billion adults worldwide were overweight, of whom at least 400 million were obese.
Health professionals and campaigners welcomed the latest findings, presented at the European Congress on Obesity in Amsterdam, as evidence of the need to focus on diet and the availability and over-promotion of highly calorific foods.
For the WHO-Deakin study, researchers calculated what Americans should weigh today based on their current higher food intake, and compared it with their weight. If they weighed more than projected, it would suggest reduced activity.
Researchers found that adults weighed less than could be expected from their diet, suggesting that, if anything, they had increased their physical activity over time.
Among children, the tests showed a 100 per cent match, leading researchers to conclude that changes in physical activity had had no effect on children in the US growing fatter.
Boyd Swinburn, chairman of population health at Deakin University, said the findings would be similar for other developed countries.“This is a call to focus public health attention more on the energy intake side,” Professor Swinburn said.
He said American children had grown on average 4kg heavier and adults 7.7kg heavier. For the US population to return to leaner 1970s levels, children would have to cut their intake by about 350 calories a day – equal to a can of fizzy drink and a portion of fries, and adults by about 500 calories – about the same as a Big Mac. Alternatively, children would have to walk an extra 2 1/2 hours a day, and adults nearly two hours.
“Getting everybody to walk an extra two hours a day is not really a feasible option for countering the epidemic,” Professor Swinburn said. “We need to limit our expectations of what an increase in physical activity can achieve.”





